Stream News & Views

14 Dec 2023
TrailBoss website goes live
Trailboss is an established towbar brand in the Australian market with a reputation of delivering quality products for over 40 years. We were asked to...
16 Nov 2023
Dr John Flood Website
We replaced an ageing Wordpress site with one of our Footprint websites. Check it out.
14 Nov 2023
Parkside Towbars website goes to the next level with a carefully considered refresh
Parkside Towbars have always provided great service and professionalism to their local customers from their 3 stores in Perth, Western Australia. In...
08 Nov 2023
FLOWAMS - The all-new Association Management Software (AMS) by Stream Interactive
We've taken our ever reliable streamSWEET software and reconfigured it into FLOW AMS
06 Sep 2023
Should I consider a WAF (Web application firewall) as part of my website security?
A WAF, or Web Application Firewall, is a vital tool for safeguarding web applications (websites). Its primary function is to filter and monitor HTTP...
21 Aug 2023
10 essential benefits of a website re-skin
A website re-skin, also known as a website redesign or makeover, involves updating the visual elements and user interface of a website while keeping...
04 May 2023
Nonprofit Courses chooses PD able to track its Professional Development
Matt Hugg, President and Founder of Nonprofit Courses tells us how he tried unsuccessfully to find a suitable professional development system for his...
02 May 2023
Insurance Brokers Association of New Zealand (IBANZ) Website
When IBANZ made the shift to rebrand their organisation they also engaged us to refresh their existing membership website. Utilizing streamSWEET,...
01 May 2023
Our Tech 10 - May 2023
The latest goings-on in the tech world as seen by us. Some very cool 'James Bond' toys in this round... Enjoy!
30 Mar 2023
Xmas better late than never
At Stream we try to keep a good work-life balance but things got the better of us at the end of last year and continued into 2023.
16 Mar 2023
Is the hype around AI and ChatGPT really something worth looking into? We decided to find out!
We asked chatGPT to produce an AI generated presentation about one of our favourite topics: Why is Professional Development key to your business...
05 Dec 2022
Trojan E-commerce Website Upgrade
5 years ago Stream Interactive launched the Trojan website, moving the business into full online, e-commerce capability. ERP integration was also...
08 Sep 2022
Professional Development Tracker Software
In our opinion, this is one of the best Professional Development trackers in the world today.
04 Jul 2022
Should I make the switch to Google Analytics 4?
Oh heck Google will no longer be supporting Universal Analytics from 1 July 2023, instead you will now need to migrate over to their latest and...
20 Jun 2022
What are image 'alt' tags and how do they affect SEO?
Image Alt Text and SEO
30 Mar 2022
Should I create a custom 404 page for my website?
What is a 404 page anyway? A 404 page shows when someone gets lost on your website by using the wrong URL. This can happen for a variety of...
22 Nov 2021
Could Google be manipulating your webpage title tags?
In recent months Google has been rewriting Title tags in it’s SERPs at a rate of about 13%, (sometimes up to 20%).
19 Nov 2021
Our Tech 10
Something tech-focussed and fun to read during your tea or coffee break
18 Jun 2021
Can my newsletter look great on all devices & what about those pesky spam algorithms?
Email is still one of the most dependable direct marketing channels available. You've done all the hard work building up a reliable email database...
03 May 2021
Civil trades accreditation programme website
Civil Trades is the go-to destination for aspiring and qualified civil trades people who want to be recognised for their skills in the industry

Insurance Brokers Association of New Zealand (IBANZ) Website

02 May 2023

When IBANZ made the shift to rebrand their organisation they also engaged us to refresh their existing membership website. By utilising streamSWEET, we were able to reskin the main design and enhance functionality without undergoing a complete rebuild.

Updates focussed largely on design improvements but we also took the time to improve various functional aspects of the site.

Some areas that we focussed on were:

  • User Interface tuning
    • Updating the main navigation
    • Moving the sub-navigation over to the right side of the page.
    • Adding in an urgent message area on the homepage.
      Very useful for important announcements, the panel is hidden when not in use but easy to reveal when using the CMS page editor (a specific HTML snippet was designed for this).
  • Refine the text on all pages
  • New banners were introduced throughout to add more visual interest to the site. These were supplied by IBANZ.
  • Changes to the CPD Search
    This included the highlighting ‘Code of Ethics’ and ‘Optional Quiz’ in the webinar and events listings.
  • Update automated email templates
  • Improved map


IBAZ Website

The new IBANZ logo and branding elements are incorporated into their refreshed website.

How long should a website last?

We think a website should last at least 5 years. Any longer than that you’ll soon find it falling behind the times. Not only visually or stylistically but also technically. With things changing so rapidly and unpredictably on the web it’s very difficult to develop a website to survive for much longer than that.

At Stream, most of our long term clients are still using the same streamSWEET platform they originally launched their site on (Some are 10+ years old). Many have chosen to upgrade their sites instead of starting from scratch. In most cases we can apply an updated skin to the site and upgrade some functionality (within limits). This can give you another 2-3 years of use.

Do a Google search... 'What is the average website lifespan?' to find an unbiased opinion, it's surprising how short the recommended timeframe is.


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