Trailboss is an established towbar brand in the Australian market with a reputation of delivering quality products for over 40 years. We were asked to rebuild the current WordPress site using the streamSWEET SHOP platform.
This is an example of a simple, but highly functional website that performs a very specific task... allowing users to search the TrailBoss range for a towbar that will fit their specific vehicle. This is achieved using a Make, Model, Year search that is connected to a vehicle database which is already in use on other sites that Stream has developed, product information is sourced from a Syteline ERP feed.
To get the new site up and running as soon as possible, our solution was to use existing structures to not only save time and costs, but also to provide improved reliability, scalability and ease of ongoing management. We opted to build a multi-site, which allows more than one site to be controlled from a single admin.
What is a multi-site?
It's a little known feature that comes with all streamSWEET websites, where you can manage more than 1 website from a single admin.
Manage multiple sites from a single admin, and use shared Apps to deliver products and services, and manage content from a common database.
Some features of the TrailBoss site:
- Detailed search filtering (make, model, year, body type, series)
- Vehicle matching (vehicle is saved in session)
- Product details: Mount style, installation instructions, product images, fitting time, specifications
- Product rating
- Stockist: Google map showing stockists in Australia
The site foundation is in place allowing for further improvements to the Homepage, SEO content, online e-commerce features, all of which should be easily incorporated.